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Conference Schedule


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  • HBCU College Fair

    The HBCU Battle of the Brains is hosting its annual HBCU College Fair at the Austin Public Library’s Special Events Center on Saturday, March 14, 2020.

    This event allows potential students and their parents/guardians to learn more about our historically black institutions of higher learning. This event is open to the public and is free for school and attendees.

    If you have any questions, or if your HBCU wants to participate, please do not hesitate to contact Alexis Davis at communications@hbcubattleofthebrains.com.

    For additional information on the HBCU Battle of the Brains, please visit hbcubattleofthebrains.com.

    We hope to see your school represented at our college fair in Austin this March!

    March 15, 2020 9:00 AM - 12:00 PM, Austin Central Library Special Events Center
  • Celebrities, Brands, and Cancel Culture

    What is accepted culturally changes over time. There was a time when segregation was widely accepted, women couldn’t vote, and mass media communicated in dog-whistle terms that enraged specific groups of people. Well, some things remain the same. Much of how we communicated as a culture in previous generations hasn’t necessarily aged well but those instances were once greeted with grace for context. Today, celebrities and brands can endure intense scrutiny based on what was said or done in some cases decades ago. Welcome to the world of cancel culture. Join us as we evaluate cancel culture and whether or not it is real, appropriate, is it here to stay, and how companies and individuals can navigate social media to ensure they don’t end up on the canceling block.

    March 14, 2020 3:30 - 4:30 PM, JW Marriott, Room 203-204
  • Transitioning from Professional Athlete to A Career in Tech & Innovation

    Join us as NFL athletes discuss their transition from professional athlete to establishing a career in Technology and Innovation. Each panelist will provide an overview of what it was like to change careers, their new focus and passion, and building a business from the ground up.

    March 14, 2020 5:00 - 6:00 PM, JW Marriott, Room 203-204
  • Historic HBCUs Lend a Helping Hand in Our Present

    HBCUs or Historically Black Colleges and Universities have a long and storied history in this country. The majority of Black doctors, lawyers, engineers, professors, and other professional designations matriculate at some point through an HBCU. However, though HBCUs have had an undeniable educational impact on this country, desegregation and other factors have left some of these institutions struggling to survive. Join me to learn more about the history of HBCUs, current challenges, and why they are so important to the development of generations passed and present.

    March 15, 2020 1:00 - 1:15 PM, Fairmont Austin, Congressional A
  • HBCU Battle of the Brains - #WhyWeBattle

    In a time where we are inundated with great causes and worthy recipients of our time and resources, how is a pitch competition bringing clarity and focus to students of HBCUs? Learn how the HBCU Battle of the Brains is offering HBCU students access to opportunities in industries in which they are underrepresented, from technology to sports, and how they are celebrating and promoting Black excellence in academia and competition.

    March 15, 2020 1:15 - 1:30 PM, Fairmont Austin, Congressional A
  • 2020 HBCU Battle of the Brains Finals

    Join us for the 2020 HBCU Battle of the Brains Finals on Sunday, March 15, 2020, at 3:30 PM CST at the JW Marriott, Ballroom D.
    Historically Black Colleges and Universities (HBCUs) from across the country are sending their best and brightest students to Austin during SXSW! Long-standing and new rivals will “battle” it out, academically, for a chance to win more than $50K in scholarship prizes, as well as bragging rights, at the 4th Annual HBCU Battle of the Brains (#HBCUBotBrains) competition.
    Thirty HBCU teams will present a business case, and in 24-hours, provide a variety of solutions from a business, marketing, digital media, and technology perspective. Finalists will then present their solutions to a panel of industry-leading judges as they compete for $50,000 and the title of HBCU Battle of the Brains Champions.

    March 15, 2020 3:30 - 6:00 PM, JW Marriott, Salon D