OBSERVE
Evidence through work
See critical thinking, teamwork, judgment, communication, and adaptability expressed through a tangible project.

FOR PARTNERS
Connect with high-potential HBCU talent through a distinctive experience built around ideas, performance, and authentic engagement.
THE PARTNERSHIP OPPORTUNITY
HBCU Battle of the Brains gives organizations an opportunity to engage students while they analyze, collaborate, present, and learn. The program creates a setting for meaningful interactions with emerging leaders from Historically Black Colleges and Universities.
Partnership conversations can explore alignment with talent development, employee engagement, innovation, community investment, and opportunities for students to experience an organization beyond its job descriptions. Beginning in spring 2027, BOTB Connect will create additional opportunities for partners to engage the HBCU BOTB community across the recruiting cycle.
A conversation becomes a connection. HBCU BOTB 2026.
PROJECT-BASED TALENT DISCOVERY
HBCU Battle of the Brains gives partners a distinctive view of emerging talent through real problem-solving, team collaboration, live presentations, and thoughtful dialogue.
Students work through a complex, time-bound business or technology case, develop a recommendation, and defend their thinking before a judging panel. For industry professionals who participate in the experience, this project-based approach creates opportunities to observe capability in action and build relationships with students whose skills and potential become visible through their work.
OBSERVE
See critical thinking, teamwork, judgment, communication, and adaptability expressed through a tangible project.
ENGAGE
Explore roles in shaping challenges, sharing expertise, judging, and connecting with participants through the broader program.
CULTIVATE
Connect the event to recruiting cycles and sustained university relationships, with further opportunities through BOTB CONNECT beginning in spring 2027.
WAYS TO ENGAGE
Explore opportunities to contribute relevant business problems, perspectives, or expertise to the competition.
Consider facilitated conversations, learning experiences, and professional development moments.
Build relationships across the HBCU community and introduce students to career possibilities.
LET US BUILD TOGETHER
Tell us what your organization hopes to accomplish and which audiences matter to you. We can discuss what a thoughtful role in the 2027 HBCU Battle of the Brains might look like.
Among our significant historical supporters are Amazon, Capital One, Dell Technologies, eBay, Expedia Group, KPMG, the NFL, The Home Depot, and Thrivent. H-E-B is our longest-standing partner, supporting HBCU Battle of the Brains since year one. The wider community of sponsors and collaborators, including Cisco and Electronic Arts, has helped advance the competition and create opportunities for student engagement, mentorship, community service, and immersive learning. Specific 2027 partnership opportunities and recognition are established through individual discussions. Historical involvement does not indicate a confirmed 2027 partnership.
Join us in celebrating HBCU talent and preparing for the 10th annual event in Austin.
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